It was back in 1953, in south-eastern Sicily, that Peppino Polara set up his plant and made his first gassosa. The history of Bibite Polara began over 60 years ago, with a great mix of fizz, Sicilian flavor and capacity for innovation. A winning recipe, which has enabled this Modica-based company to expand their distribution network, entering the various segments of the soft drinks market, and finally becoming one of the biggest beverage producers in Sicily, Southern Italy and throughout the Mediterranean. At its modernized plant in Modica, Polara continues to produce soft drinks using craft-based techniques but with the latest, safe equipment that passes on the highest possible quality to consumers. Thus, alongside the already wide range of products - for retail chains and Horeca - there is now a vintage line: the soft drinks of yesteryear, from Polara’s early days in the 1950s, from an Ancient Recipe, guarded and handed down from one generation to the next.
Our guiding values
Bibite Polara’s work and production processes are based on just a few principles, but they are vital: - ongoing daily care and attention over all production: from selecting ingredients, to regular lab tests at all stages of the production process; – Maintaining excellent standards, reflecting our calling for soft-drink production; – Tradition and innovation together: the search for new and advanced models to bring out the best properties of Sicilian citrus fruits, for a top-quality, healthy beverage; - responsible and targeted growth. Understood as the ability to expand the product range, while respecting environment and resources.
Mission: to provide Sicilians with quality beverages
With an innovative eye and heart set firmly in tradition, here at Bibite Polara we pursue a single philosophy: to grow together with our customers, satisfying their needs as well as an increasingly demanding and cost-conscious marketplace. Because commanding a leading position on the market means maintaining the quality of our products and services at the highest levels. Satisfying our consumers with thirst-quenching soft drinks, in the best genuine Sicilian taste: these are the objectives on which we, as a Sicilian company, intend to continue building our image. As well as writing the next chapter in a great success story.